Retail franchising is growing, and there are, in fact, two significant reasons
pertaining to it. The whole idea of the franchise was born because the companies felt
that they will be better placed to expand to different geographical locations.
They could easily break language barriers.
The one best example how retail franchising has been implemented is
McDonalds.
McDonalds have their franchises in many parts of the
world. They even have franchises in China, where people generally don’t speak English. Imagine if McDonalds decides one day suddenly to cancel the franchises licence
and establish itself under its own direct supervision in places like China, or
Chile, where people don’t speak English.