Howsoever,
hard you might be working, but success for a small scale businessman depends on
the way he handles customers. Your customers need to be the focal point of any situation
you want to prepare for business purpose. However, ensuring a profitable client
relationship is difficult given the creative thinking and untiring efforts one
needs to put in to assist customers.
Customer
relation management software plays a pivotal function and helps keep small business establishments in touch with their customers on a regular basis.
You
need to select the right cloud CRM tool for maintaining the beautiful balance
between customers and yourself. Here is how you can achieve the task
successfully.
Choose
the right tool
Having
a proper cloud CRM device can work wonders for your business venture. If you
are a delightful salesman who cares for the need of the customer, you must have
heard about salesforce.com. The service was founded in 1999 and caters to the
needs of small and mid size business, establishments who want CRM service in the
cloud.
A
distinct advantage of using salesforce, a premium cloud CRM service is that a variety
of other cloud services integrate with it and offer different features that are
of value to most in the business. This service offers cloud CRM services for a
range of businessperson including small sized units. The market is brimming
with a range of cloud CRM service providers and one need to pick up a service
as per the impending need.
Other
free and affordable choices
Experts
in the field are the best ones to offer suggestions. One such small business
technology consultant is James Gaskin. He is of the view that if as a small entrepreneur
one has never tried cloud CRM system, a beginning can be made by going in for a
free or a low cost cloud tool.
As
one gets comfortable with these tools he can continue to some paid choices that
are readily available in the market some of the free and low cost cloud CRM systems
that can be tried are as under:
Betaout
Betaout
is a content cloud management tool that has been specifically designed for
managing editorial project management needs of small businessmen. In addition,
it helps streamline content production if one is in the business of creating
engaging content for customers.
Betaout
helps one to manage multiple sites from a single dashboard. A distinct
advantage of Betaout is that it integrates effortlessly with diverse Wordpress
platforms. Thus, Betaout is a decent option for any small business owner as it
helps him organize and manage his business operations with superb efficiency.
For
those in the content writing business managing, a pool of freelancers is a
hectic task. Betaout makes the job easier in the sense that it manages the
payments and keeps a number of their invoices, thus giving considerable time to
the content writer to focus on his upcoming needs.
Zoho
CRM
This service offers most CRM features and integrates well with Zoho suite of cloud applications. The app comes free, and in case you are looking for enhanced features, a paid version is available for a cost of $12 per user per month.
Free
CRM
An open
cloud CRM tool, the Free CRM, supports up to five users and gives up to 10 MB
of storage space. One can get an intuitive approach on the sales forecasting
though this tool. Professional edition of the same is also available and comes
for $15 per user per month. This report offers live support and unlimited data
storage also.
Social
CRM- The latest in offering
As
many of the business dealings appear on the internet these days, customers get business
through Facebook pages, Google searches and other social mediums. A variety of
social CRM options are available, and one can choose from among the following:
LinkedIn
Profile Organizer
This
helps organize key CRM features to the business person’s social networking
sites. The features that LinkedIn Profile Organizer supports are its expertise
in organizing contact into folders and adding notes to profiles. However, the
service requires a LinkedIn premium account for activation and comes with a
price tag of $25 per month.
Gist
Another
social CRM option is Gist. This service imports your contacts from Facebook,
LinkedIn Twitter and Gmail into a single dashboard. One can check out recent
emails at a glance, once the service is in place. This helps keep oneself
organized and in the loop of business requirements. Latest tweets made by your
customers are also visible at a glance in Gist.
Chatter
Chatter
is another premium CRM option that can be considered. The service
comes for a price range of $25 per month and helps subscribers to connect
directly to their Facebook and Twitter accounts. This integration of social
networking websites and cloud CRM services works to the benefit of small
business owners as their influence increases across quarters.
Hub
Spot
One
can also try Hub Spot, another premium cloud CRM option that integrates website hosting, search engine
optimization, blogging, and social media monitoring. Additionally, one can try
marketing analytic from Hub Spot.
Technological
innovations have made their appearance in every sector and business owners can
reap the forthcoming benefits of the same. Besides the above listed cloud CRM
services, market is abuzz with a lot of other services as BatchBook, Highrise
and Microsoft Dynamics among others. Take your pick and reap the benefits.
About The Author:
Margaret
is a blogger and loves writing, travelling and reading books. She is a contributor
for Betaout.
No comments:
Post a Comment